Our Story

the Dirty

We are active women. We hike, we sweat, we eat, we work. We love to dig our feet into the sand at the beach, smell the trees in the forest, and feel the mountain breeze on our faces. We seek new adventures and aren’t afraid of a little dirt. We need wash-and-wear clothing that holds up time and time again to support our active lifestyles.

Angel Island

the Diana

Owner/Designer Diana Mitchell is not a pro athlete, but an amateur yogi and half-marathon runner. Like many women, she struggles with her fitness goals and body image. Using her background in fashion, she engineers her designs to fit, flatter, and imbue those who wear them with confidence. She supports and belongs to a community of women that inspire one another, promoting positivity, self-love, and motivation.

California Camping

the Clean

We care. We are a nation working towards sustainability and ethical standards in manufacturing. All of our wears are cut and sewn in licensed factories in San Francisco. Our fabrics are often milled in California, using eco-friendlier fibers such as organic cotton and Tencel. We believe in the inherent good in people and seek to treat others and the world with love and respect.

USA Apparel Factory

the Clothes

We perform. For long or short runs, trips to the store, lounging at home, or weekend yoga, we want to be comfortable and stylish. Our active collection is carried in studios and gyms, and is made from sweat-wicking fabrics to keep you dry, with functional zipper pockets and anti-muffin top waistbands. Our lifestyle collection is carried in specialty boutiques, and is made from natural, breathable fibers, with elegant silhouettes and unique details.

Tencel

We know how frustrating it is when your favorite yoga pants or hoodie is in the hamper, and we’re here for you. Our customers are the first to know about special offers and new products. Stay in the loop and sign up for our super awesome newsletter here.

 

Dirty Diana’s Clean Clothes: Live clean, get dirty.